After nine months of work, the Network unveils a new logo: a green paw print, slightly smudged, set against a circle of fur. The design is the work of our branding guild and reflects our values of tradition, belonging and being on the carpet.
Not everyone is happy. Compost has described the logo as ‘too round’ and has expressed his disapproval by sitting on the original artwork. The design committee has listened to feedback and made a single adjustment: the smudge has been made slightly bigger. Merchandise, including a tote bag and a small sticker, will be available from the Shed by Christmas.
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